What is a company worth?

Adgistics launches Insider

 
Assets are tangible or intangible resources capable of producing value. Adgistics’ largest tangible asset is our workplace, located a stone’s throw away from the southern side of Tower Bridge. The ground floor office is filled with smaller assets- the furniture, the computers, the video conference unit, the plants and so on. The table football and the Gaggia coffee machine are especially respected objects, somewhat blurring the line between a place of work and a family living room.
 
Adgistics rocks
 
The main effects of a software house are, of course, intangible- the proprietary software and the know-how that have allowed us to stay at the top of our game for over a decade. However, when it comes to assessing the value of Adgistics, our most valuable assets are, without any doubt, human resources. Over the last year our company has welcomed a colourful mix of almost 20 new people. Naturally, our team is academically qualified and possesses impressive practical knowledge but this is where the likeness ends. We appreciate diversity because it provides a unique view on the challenges at hand.
 
Adgistics rocks
 
Adgistics is enjoying an exceptionally successful streak. Every month adds to the list of our assets: new desks get covered with computers and notepads get filled with plans and ideas. Every month we manage to go a little further, grow a little faster, and develop something a little more advanced. The tangible assets are the tools that make our business operational; the intangible ones are what make it a successful one.
 
Adgistics rocks
 
Insider is a new format for us. Limited to a paragraph of text and a captioned image, it will provide a little insight into the affairs of Adgistics. Although not restricted to office life, the section will, nonetheless, be mostly about our professional endeavours. Those who work with us know we take branding very seriously, going the extra mile, trying to learn as much about the client’s brand as possible. Genuine understanding of the brand’s essence is the crucial requirement for building an environment that would complement and enforce its spirit. Insider is laconic. We are not going to explain why our methods are the best in the world, there will be no propaganda. Should you have any questions- we will gladly answer any emails or tweets. Insider provides a peek behind the scenes; welcome.

About adgistics Ltd

Headquartered in London, we are brand management experts and pioneers of the Marketing Asset Management industry. With unparalleled experience and an international reputation, we automate the marketing supply chain, helping to grow world-leading brands.

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